The One-77 is Aston Martin's definitive sports car, one that epitomizes
everything Aston Martin from technology, the hand-craftsmanship to the attention
to detail. A culmination of all the marque's know-how, the One-77 delivers
effortless beauty guaranteed to stir the senses with performance potential
eclipsing any previous Aston Martin.
"Right from the very beginning of the project the vision for One-77 was very
simple: It had to combine high-technology with hand-built craftsmanship, and
demonstrate the unique capabilities and passion of our designers, engineers and
technical partners," commented Aston Martin's Chief Executive, Dr Ulrich Bez.
The One-77 first appeared at the 2008 Paris Motor Show, although the car
remained mostly covered by a "Savile Row tailored skirt" throughout the show,
before being fully revealed at the 2009 Geneva Motor Show, and deliveries from
the beginning of 2011.
The One-77, as the name implies, was limited to cars, and sold for $1,400,000.
The One-77 features a full carbon-fiber monocoque chassis, a handcrafted
aluminum body, and a naturally aspirated 7.3-liter V12 engine with 750 hp (560
kW). It was the most powerful naturally aspirated production engine in the world
when it arrived.
Journalistic Secrecy
Aston Martin didn't allow any journalists to drive the car while it was being
produced, insisting that the driving experience is for the owners only. We don't
think this was a good choice because AM missed some of the media exposure. As a
result, we have a feeling that the One-77 is not as well known as other
supercars that were released in those years. Anyway, because all One-77's are
now sold, journalists can now drive the car if they can find an owner who would
borrow them one. Top Gear and evo Magazine, to name just a few, have reported
that it is indeed as good as it should be, but requires a good driver. In other
words, it's not as easy to drive as the Bugatti Veyron, for example.