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2014 Toyota TF-1 Concept

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Toyota Unveils Spectacular FT-1 Concept at 2014 NAIAS

Published: Mon Jan 13, 2014 by Marko P.  |  Source: Toyota
FT stands for Future Toyota, and the number 1 represents the ultimate.
FT stands for Future Toyota, and the number 1 represents the ultimate.

The Toyota FT-1 Concept is a pure track-focused sports car model that signalizes the emotion and energy we can expect to see in future Toyota vehicles designs. Its design is heavily influenced by Toyota long sports car tradition that includes vehicles such as 2000GT, Celica, Supra and most recently, FT-86 (Scion F-RS).

First devised by Calty Design Research in the Sony PlayStation Gran Turismo game environment, FT-1 leapt from the screen to the stage in a race-inspired press conference at the 2014 NAIAS.

Ultimate Future Toyota

The name says it all. FT-1 stands for "Future Toyota," and the number "1" represents the ultimate. According to its designers at Calty Design Research, the FT-1 Concept is the ultimate expression of a Toyota coupe design, building upon Toyota's sports coupe heritage dating back to the 2000GT, Celica, Supra, MR2 and most recently Scion FR-S. In addition, the concept draws inspiration from Calty's more recent sports car concept work such as FT-HS (2007) and the Lexus LF-LC (2012).

The project started nearly two years ago and represents a labor of love by a passionate, dedicated and gifted Calty design team. "The FT-1 is a dream-project for a designer and car enthusiast like myself," said Alex Shen, Calty's Studio Chief Designer. "Our team was heavily influenced by Toyota's sports car past, especially Celica and Supra, and we sought to capture some of that history. It is an aggressive, track-focused sports car concept with a presence that has been amplified for shock and awe."

FT-1 is Spiritual Pace Car for Toyota Global Design

The FT-1's audacious design represents the pinnacle of Calty's 40th year of operation. Guided by the Toyota design ethos of Vibrant Clarity, a unique fusion of both emotional and rational factors that delivers a more exciting and dramatic design expression with unique Toyota identity, the concept is a spiritual pace car for Toyota Global Design. The goal of this ideological shift is to develop future generations of products that better connect emotionally with Toyota's global consumer base.

Traditionally, Toyota's design decisions have been driven by consensus among a large group of stakeholders. Under Akio Toyoda's stated directive to invigorate Toyota products with energy, passion and "Waku-Doki" (translation: a palpable heart-pounding sense of excitement), the approval process has been streamlined. This new approach aims to produce cars that connect more deeply with customers, generating a more satisfying ownership experience that complements Toyota's legendary reputation for quality, dependability and reliability.

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