Back in the 1980s an Audi S1 garnered a legendary reputation - it was the car
that would see the brand dominate the World Rally Championship in its day. Now
the abbreviation is coming back - but this time as a road-going version: the
Audi S1 and the S1 Sportback constitute the new flagship models in the compact
A1 model line, adding an entry-level version to the Audi S model portfolio.
The Audi S1 is the new flagship models in the compact A1 model line and is powered by a 2.0-liter turbo engine which develops 231 hp (170 kW) and 273 lb-ft (370 Nm) of torque. The quattro permanent all-wheel drive and the extensively revamped suspension put the power effortlessly down onto the road.
The main rivals of the new Audi S1 will be the MINI John Cooper Works Coupe, Renault Clio RS and the Ford Fiesta ST.
"The Audi S1 offers all the virtues of a sports car, great performance, direct handling and permanent quattro drive that puts the power to the road in a superior way," says Prof. Dr. Hackenberg, Audi Board Member for Technical Development, adding: "The quattro drive has a large following of fans, which is sure to become even larger thanks to the offering in this segment."
The price of the Audi S1, which will be available at dealers in Germany in the second quarter of 2014, will be 29,950 EUR or $40,000. The S1 will not be available in the US.
Audi S1's Aggressive Exterior Design
The 2015 Audi S1 is instantly recognizable as the flagship models in the A1 model line. Its xenon plus headlights are all-new while the LED rear lights come with new, horizontally structured graphics. A host of details - particularly on the front and rear bumper, the side sills and the exhaust system - boast more striking styling. Four new exterior colors supplement the available paint finishes. The optional quattro exterior styling package hones the look further, courtesy of features such as a large roof spoiler.
Dark, Sporty Interior
The interior of the 2015 S1 is finished in dark tones; black dominates, including on the air vent sleeves. The instruments feature S-specific dark-gray scales; the pedal caps are made out of brushed stainless steel. As an alternative to the standard sport seats, Audi fits the S sport seats with integrated head restraints. The quattro interior styling package can be selected as an option to add striking color accents.
The extensive standard equipment can be supplemented with optional high-end features such as the convenience key, the MMI navigation plus with fold-out color monitor or the Bose surround sound system. The Audi connect module including car phone provides a connection to the Internet, allowing passengers to access the Internet and send e-mails on their mobile devices via a Wi-Fi hotspot, while the driver enjoys in-car access to tailor-made services from Audi connect.